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In today’s world, it seems there is nothing more difficult to achieve than consensus. With almost every topic a matter for partisan debate, asking a group of people to respond to a common piece of stimulus will typically result in a range of reactions, no matter how straightforward that stimulus might appear.

Put it to a group of Australians that the sky is blue and you’re almost guaranteed to be faced with a diversity of views.

However, ask a group of experts – financial advisers, heads of investment, product providers, asset consultants and the like – about the importance of the exchange-traded funds, and you’ll find a strange uniformity in their replies.


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